Comments on: WARNING: Fast, Easy, Targeted (And Dangerous) Traffic!

By: Bill

Bill — Thu, 09 Jul 2009 15:18:47 +0000

It’s the CommentLuv plugin, Wayne. Justin Brooke introduced me to it, and it is pretty cool!

By: Wayne

Wayne — Wed, 08 Jul 2009 23:02:25 +0000

Hey Bill thanks for your comment…. I just re-visited your site and noticed the little heart by my name and loved it. What is it called? I would like to include it on my site for my readers.
Thanks

Wayne
Wayne´s last blog ..“I Need More Time!!”

By: Bill

Bill — Wed, 08 Jul 2009 22:44:06 +0000

Thanks for the comment, Wayne. Yup, I had to learn this one the hard way!

By: Wayne

Wayne — Tue, 30 Jun 2009 20:41:19 +0000

This is an excellent point and covered almost not at all in the blogesphere. I did some ppc purchasing for my bricks and morter business about two years ago. It was an excellent investment and I think it can be adapted to work will with our other online promotions. Thanks for the post.

Waye
Wayne´s last blog ..Persistence

By: Bill

Bill — Tue, 30 Jun 2009 18:44:34 +0000

Thanks, Red! And sorry you got Akismet’ed there, buddy – hopefully you’re out of the spam cesspool for now, at least on my blog!

Glad you liked the post.

By: Bill

Bill — Mon, 29 Jun 2009 00:26:26 +0000

That’s excellent, Matt! It is a fine balance, too. For example, sometimes if I watch things TOO closely, I start to freak out that I only got 3 sales today instead of the 8 I had yesterday. However, when I look at the 1-week or 1-month view, it all averages out, and I can be more methodical and less knee-jerk about my testing/tweaking.

I now have enough experience in AdWords to start using the new Conversion Optimizer, which I’m doing, so I should have some data on that in a week or so also.

Great work on the +$ day!

By: Red Dayton

Red Dayton — Sun, 28 Jun 2009 18:54:11 +0000

Hey Bill, another great post!

I also rely heavily on ppc traffic for one of my non-internet marking niches and I can turn that traffic on and off just like flipping a switch.

I would most definitely echo your warning about setting a realistic daily budget because if you don’t you can get burned really quickly before you even realize what happened. Justin Brooke tells a story of one of his friends that lost quite a large some of money in literally minutes.

The one thing that I do really like about ppc marketing is how fast you can see results but you do need to keep a close eye on things.

-Red
Red Dayton´s last blog ..By: Red

By: Matt Wolfe

Matt Wolfe — Sun, 28 Jun 2009 07:36:57 +0000

Great advice for PPC. I recently had my first real successful day in PPC yesterday. I had $60 in profit and it was all from testing and tweaking my landing page and adsense ads. It really is amazing how the slightest changes can make such a huge effect on a campaign.

One more suggestion that I would make is to make several adgroups. Pick a set of keywords and create two ads for split testing around that group of keywords. For example, if you bid on the keywords “Learn Spanish fast”, make sure your ads say something about learning Spanish fast. If you are also bidding on the keywords “Spanish E-Book Scam”, make sure you create a separate adgroup for those keywords and your ads have something referring to a Spanish E-Book Scam. It’s all about making sure your ad is as relevant to the keywords being searched as possible if you want to boost that CTR…

Once I feel like I’m consistently profitable with this stuff, I’ll make a blog post about adgroups and split testing. Great post. Definitely some good advice.
Matt Wolfe´s last blog ..I Have a New Mentor